Positive and Negative SEO Factors

SEO or Search Engine Optimization is a process meant to improve website’s SERP (Search Engine Results Page) ranking.

SEO is divided into two parts: on-page and off-page SEO. On-page SEO is a technique that guarantees that your web site is easily accessible by spiders. If your website is not optimised then you have less chance of getting good results in the search engines. Off-page SEO on the other hand is usually not so whitehat and is mostly achieved by building backlinks. That can be achieved by: article submission, blog commenting, social media, directory submission, etc.

There are many many factors that help website’s Search Engine Results Page ranking (Google for one takes into account more than 200 elements). In this article we’ll discuss various positive and various – factors.

Let’s see some + factors:

- Keyword Focused Anchor Text from External Links (simply the most important factor are incoming anchor links from different web sites and anchor text should be keyword you want to improve the ranking for)
- Keyword Use Anywhere in the Title Tag (this is very important factor that is very often overlooked)
- Keyword Use in the Root Domain Name (keyword needs to be used in domain name e.g.: keyword.com or new-keyword.com)
- Keyword Use Anywhere in the H1 Headline Tag (H1 is the most important and visible H tag therefore it carries the biggest weight, that’s why keyword should definitely be used in H1)
- Keyword Use in the Page Folder URL (keyword needs to be used in subdomain name e.g.: yourdomain.com/keyword/page.html)

Now let’s list some factors that will hurt your ranking:

- Cloaking with Malicious/Manipulative intent
- Links from the Page to Web Spam Sites/Pages (linking from your web site to spam web sites will only do you harm)
- Frequent Server Downtime & Site Inaccessibility (this is the most important factor – web site should be up at all times no matter what; just get a reliable web hosting!)
- Hiding Text with CSS by Offsetting the Pixel display outside the visible page area (doing margin: -9999px will hide your link for sure, but search engines are more and more sophisticated and can detect that)
- Hiding Text with CSS display:none; (with some CSS you can hide link by setting visibility to hidden but search engines might detect that!)

One of the most important factors is for your site to be online most of the time. You can accomplish that with buying reliable web hosting that usually isn’t the cheapest, but you shouldn’t count your dollars here, because if you’re not online, you don’t exist! I personally recommend Hostgator which is considered one of the best web hosting companies. Their plans are really good, prices good and support 24/7.

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Positive and Negative SEO Factors, 7.0 out of 10 based on 1 rating

72 Comments

  1. sch ina said,

    Wrote on July 10, 2010 @ 1:04 am

    Mapping Anchor Text To Landing Pages

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  2. berg said,

    Wrote on July 10, 2010 @ 8:54 pm

    You could go to Radio Shack and see if you could find some type of splitter that would plug into the headphone jack that had 2 leads on. I know this doesn't make a lot of sence but what I'm trying to say is the one end would puug into where you would plug in the headphones and that the other end would have 2 wires that you could splice your speaker wire to.

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  3. kowski said,

    Wrote on July 12, 2010 @ 2:39 pm

    There are various directories such as dmoz, google directory, yahoo directory etc..which classifies your site according to categories.Considerable number of people visit these directories to find the websites.You need to submit your site details, normally with a title, description, keywords and your website Url.This process is called directory submission and it involves plenty of time.

    You can make use of directory submission services like
    if you don't have time for that.

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  4. dek oblitoyer said,

    Wrote on July 14, 2010 @ 9:22 am

    God, some people should really be required to pass an intelligence test before being allowed anywhere near the internet…

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  5. cula lanterchel said,

    Wrote on July 14, 2010 @ 1:18 pm

    #seo Search expert Bill Hunt presents"Demonstrating the Value of SEO Within a Large Organization" – Search Marketi…

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  6. scholley cowdersto said,

    Wrote on July 14, 2010 @ 6:04 pm

    you can find the answers to this and more here
    http://www.yahoo.com

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  7. van duage said,

    Wrote on July 15, 2010 @ 3:35 pm

    i agree, he knows seo and internet marketing

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  8. kinze said,

    Wrote on July 15, 2010 @ 6:10 pm

    We haven’t heard from Pantech in a while, and that’s probably because they’ve been cooking up their latest Android handset. The Vega IM-A650S is sporting a 3.7-inch AMOLED display, a 1GHz Snapdragon processor, 512MB of ROM (no word on RAM), 8GB of “external” storage (microSD card?) and more. It’ll be running Android 2.1 with Pantech’s custom [...]

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  9. karelia said,

    Wrote on July 15, 2010 @ 7:02 pm

    Very helpful info. Great job.

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  10. ram said,

    Wrote on July 16, 2010 @ 6:13 am

    AER – Chester – Water Resources Director (can live anywhere) Successful candidate will lead National Program for Wet Weather.Candidate will need to travel 90% of the time.Project responsibilities include, planning, staffing, scheduling,

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  11. jeffarriel said,

    Wrote on July 16, 2010 @ 8:06 pm

    The anchor text or link label is the visible, clickable text in a hyperlink. The words contained in the Anchor text can determine the ranking that page will receive by search engines.

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  12. rais said,

    Wrote on July 16, 2010 @ 11:45 pm

    work done=(charge)*external voltage.
    so in this case, it would be:
    w=(3×10^7)(17-3)*10^3
    w=42×10^10

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  13. solochafli knagaressl said,

    Wrote on July 19, 2010 @ 12:55 am

    Are We Over-Engineering the Link Graph?: Great breakdown by Nicola Stott. Yes, anchor text is important, but we ar…

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  14. krup said,

    Wrote on July 19, 2010 @ 1:25 am

    Nice try. Keep it up check out esteembpo + com for social media marketing. rtfgsdg

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  15. thion lau said,

    Wrote on July 21, 2010 @ 4:10 am

    ok if u want to submit ur website just go to google and search for free submit url then go to the second page of results and then click on the result that says "submit to 180+ search engines for free" and then just enter the info they ask and there u go, u get your website submitted for free

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  16. schar bauerdring said,

    Wrote on July 22, 2010 @ 6:44 am

    There are a lot of SEO companies with good reputation. But take care about it. I know a good SEO company from where I get good result for my online business. Try (www.influxwebtechnologies.com)…

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  17. sapal said,

    Wrote on July 23, 2010 @ 2:06 am

    4 – With more external locations, NYC could be another character.

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  18. thollade said,

    Wrote on July 23, 2010 @ 6:49 pm

    Good tips as always.

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  19. haka said,

    Wrote on July 24, 2010 @ 9:26 am

    PulseMobileMD 1.0 Category: Medical Price: Free, Version: 1.0 (iTunes) Description: Pulse MobileMD for the iPhone® puts the power of Pulse Practice Management and Electronic Health Record solutions at your fingertips. This native application is fully integrated into Pulse PM and EHR, providing you with mobile access to patient information and workflow management. Pulse MobileMD communicates information back to the office in real time, bridging the gap between you and your staff and helping you run the practice from anywhere. With Pulse MobileMD you can: -Check hospital rounds and office schedules -Write prescriptions -View lab orders electronically -Review patient charts and histories -Record vitals and initial visit data -Capture charges at any location and send to billing -“Touch to talk” and instantly call any phone number that appears in a record Unlike most other PM and EHR applications, Pulse MobileMD can run offline. By storing information locally, Pulse MobileMD gives you…

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  20. jat said,

    Wrote on July 25, 2010 @ 10:19 pm

    I think J.C. Love Jordan would’ve taken the OJ claim as an insult now

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  21. kopel weeny said,

    Wrote on July 25, 2010 @ 10:56 pm

    I tried it a few years ago and I almost threw up, I wish I liked it though

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  22. lepek krenauerty said,

    Wrote on July 26, 2010 @ 1:41 am

    every song on this album reminds me of my ex. so much for a year with him right?:/

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  23. changels said,

    Wrote on July 27, 2010 @ 9:37 pm

    Nice try. Keep it up check out esteembpo + com for social media marketing. dvdf

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  24. wadani fauter said,

    Wrote on July 28, 2010 @ 3:29 am

    seo eklentisi kurulu değilmi, kaynak besleme ile yapılabiliyor, haberler içinde geçerli, twitter için runtime sonuçda veriyor google

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  25. conard say said,

    Wrote on July 29, 2010 @ 11:35 am

    Well, you have encountered the limitations of using a PC formatted drive on a Mac. Is there any reason you're not wanting to format it as a Mac drive?

    The normal reason for not doing this is because you want to share the drive with a PC. You haven't mentioned this situation and your question, but it's the only possibility I can think of.

    So the bottom line, at least as far as I can see, is that if you want to share the drive with a PC then you aren't going to be able to do files over 4 GB. If you don't want to share it with a PC, then just reformat it as a Mac OS extended volume.

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  26. brix said,

    Wrote on July 29, 2010 @ 6:21 pm

    Make money today! Most lucrative people search products on CB for 2+ years in Reverse Phone – Email Search – Vital Records – Family History. All new aff area w/Ppc landing pages, keyword lists, seo…

    For Full Description and Details please Visit Article/Product Source by clicking Link provided above..

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  27. dulianinge eff said,

    Wrote on July 30, 2010 @ 6:01 am

    Onsite seo is related to everything that takes place on your actual website.

    The most important factors as to my knowledge are your page

    titles
    meta description
    meta keywords
    internal linking
    keywords density
    usage of latent symentic indexing
    sitemaps
    robots.txt
    alt tags for images

    This along with strong offsite seo should help you rank very well in the search engines.

    hope this helps

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  28. saguiro said,

    Wrote on July 30, 2010 @ 10:19 pm

    RT Symbolized by The Crab ~Your #Cancer lover will rarely take the direct path anywhere ♥ #LoveScopes

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  29. brune said,

    Wrote on August 2, 2010 @ 9:59 pm

    my project is SEO based & looking for article submission,directory submission,comment posting. (Budget: $30-250, Jobs: Graphic Design, Internet Marketing, SEO, Social Networking, Website Design) Go to Source Similar project on soscontent Looking for experts help ?

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  30. shert tanberg said,

    Wrote on August 3, 2010 @ 10:05 pm

    1,000 Unique Anchor Text Backlinks per Month. Site #82 On Google and Jumps To #3

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  31. rathieh said,

    Wrote on August 4, 2010 @ 9:49 am

    haha sclub7 i remember them

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  32. hermann kol said,

    Wrote on August 7, 2010 @ 9:55 am

    For Example Anchor to Google…

    <a

    Link:
    Name: Google

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  33. vansenwald said,

    Wrote on August 8, 2010 @ 3:20 am

    hello friend..
    well If you want to become a SEO expert.First you have to learn what Is Search engine and how it works…?after that only you can understand that what Is Going to be done in SEO work.SEO is The way to increase your websites traffic – Your business goals – leads.to boost up your websites ranking in various search engines like google,yahoo,MSN and other more than 365 search engines.SEO is very deep field my friend If you want to learn SEO you have to be a great reader.i am giving you some best sites references for learning SEO.They will provide you E-book too for learning SEO.this is a growing field in IT.If you become a SEO expert you can develop a great career in this field.
    basically SEO is departed in Two main parts :-
    On page SEO
    Off page SEO

    But If you want to learn SEO from Its basics refer sites given by me below and read all details given by them.It was nice to help you friend.Even If you want more information let me know i will surely help you.Thank you.Have a nice day.

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  34. stromichou said,

    Wrote on August 8, 2010 @ 8:24 am

    If you take it to a chef you know personally, or anybody with refined taste buds; they may be able to pick out the tastes of distinct ingredients, but from that you will just have to use the the ingredients detected and experiment to taste.

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  35. kochford said,

    Wrote on August 8, 2010 @ 1:00 pm

    Thanks. But the audio quality is very poor.

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  36. nik skafary said,

    Wrote on August 8, 2010 @ 3:23 pm

    Web Directory Submissions Benefit Your Website in Multiple Ways.

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  37. den sil said,

    Wrote on August 9, 2010 @ 4:30 am

    Western Digital My DVR Expander 1 TB eSATA Desktop External Hard Drive WDG1S10000VN $10…

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  38. hirat stregell said,

    Wrote on August 9, 2010 @ 7:26 pm

    I think you might want to stick with wal mart. is your best bet.

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  39. musaki said,

    Wrote on August 10, 2010 @ 2:16 pm

    It is usually proprietary information. but I would start at pronto.com

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  40. hoboling said,

    Wrote on August 14, 2010 @ 11:54 am

    Precision Keyword Finder Is Cutting Edge Software That Finds Profitable Keywords To Help Your Site Rank High On Google. It Shows True Competitors In Google, Advertisers, Backlinks, Anchor Text, And Pagerank For Any Keyword. Dominate The Competition!

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  41. ledfootell said,

    Wrote on August 14, 2010 @ 5:31 pm

    "call for a move to collect mobile numbers of the heads of all companies who send us spam text..we need to spam them back" TV anchor on FB.

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  42. rauch tal said,

    Wrote on August 14, 2010 @ 6:53 pm

    U call it. Anywhere works for me RT @VitesseExchange lol were we had and how my outfits to pack? :)

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  43. cacchion shara said,

    Wrote on August 17, 2010 @ 3:18 am

    She is as gorgeous as her voice and so full of grace and class. She lifts my soul.

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  44. birtl degriperro said,

    Wrote on August 17, 2010 @ 11:36 am

    internal hard drives are mounted inside the case and are connected to the mother board and the power supply……external hard drives sit outside the case and hook up to your PC with a usb plug….so they are much easier to install…..and they're just as reliable as internal hard drives in my opinion

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  45. schwan said,

    Wrote on August 18, 2010 @ 1:56 pm

    I do not think you can get anchor text on comments, however you can get anchor text from the Title area.
    If you are not a member of digg.com, sign up. Add Digg to your tool bar. Then go to a page (the website you are trying to promote) and digg something on the site. I like to digg newsworthy information. Therefore a blog or a recent article works best. Once you click digg, it will ask for a title of the page. Although you do not need syntax, the "Title" will become the anchor text. It will ask you for a brief description as well, you will want to fill that out. Next step, pick a topic from their list. DIgg automatically sets the page that you dugg as the landing page for the anchor text.

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  46. desropherb said,

    Wrote on August 18, 2010 @ 8:11 pm

    evlat acısı gibi :(

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  47. porrentes said,

    Wrote on August 19, 2010 @ 2:46 am

    This song is so soothing…

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  48. malaman said,

    Wrote on August 19, 2010 @ 10:49 am